Since established in 1992, Homart Pharmaceutical has made a steady growth each year and extended its market all over the world and became a consecutive winner of multiple international awards. Due to its significant contribution to Australian economy, Australian national TV channel “ABC News” interviewed Homart on its great export success at its new head office in Rydalmere and broadcasted the show later on television. During this special interview, Homart was invited to share the story and secret of effective international market expand.
Jeffery, operation manager of Homart Pharmaceutical emphasised in the interview: Homart is always focused on production, export and wholesale high quality Australian health food and skincare products which are not only popular in Australia, but also widely exported to the Asia-Pacific region, including mainland China, Hong Kong, Macau, Taiwan, Singapore, Malaysia and South Korea, and areas like Europe, America and Middle East. These 100% Australian made products are widely recognized by the consumer market, because they are the symbol of high quality, pure, natural and healthy. Homart adheres to high quality products and made a great success on overseas market. When many Australian manufacturers are struggle to survive in the economic downturn, Homart has established a strong overseas sales network and built up a new plant of 15,000 square meters this year to be prepared for the steady stream of local and overseas orders.
Jeffery illustrated that Homart is facing difficulties of continuous rising of Australian currency and global market competition. However Homart will represent Australian brands to fight back the global economic downturn. It requires Homart professional team to find out adapting strategies and lead customers to correct concepts of health. For example, design more new formulas to meet different countries’ needs, change package for different cultures, use our own brand bottle mould to improve product identity, provide two professional customer representatives to ensure the best service, and at the meantime, lead customer to the correct concept of health. Homart is targeted on the top high end market where quality and credit rules. Its excellent performance has won numerous international awards and customer trust. Homart is an active exhibitor annually on many international natural products expos and is extremely popular among professionals and customers around the globe. Homart is also the exclusive health supplement retail manufacture in Australian National Pavilion in 2010 Shanghai World Expo. The excellent quality of its products has won recognition in various industries.
TOP LIFE, SPRING LEAF and HEALTH＆NATURE, three famous brands from Homart have reached every corner of the world. Homart sincerely appreciates continuous support from our valuable customers and will keep suppling Australian-made top quality health supplements for our customers. Homart, the healthy choice for Australia!
Photo Description: Homart Pharmaceutical is honoured to be interviewed by Channel ABC on its export success